Outdoor Square Fire Pit

Next level outdoor fun

Cozi | Product Creation, Renderings, Video + Lifestyle Imagery, Listing Boost, Social Media

The fire hearth is not new. It has always created warmth, connection, and a reason to get together. But as more people moved their lives outdoors during the pandemic, the fire pit stepped out of the background and into the spotlight. No longer just functional, it became the center of the moment. Today, investing in outdoor space is not about staying warm. It is about creating a setting that feels alive and intentional.

Renderings and Lifestyle Imagery

This square fire pit was designed for exactly that moment. As demand surged following the post-pandemic shift in how people gather at home, the sales team came to the studio with a clear opportunity. They needed a product that felt modern, clean in design, and safe to use.

The design team balanced structure with aesthetics, drawing inspiration from cozy lifestyle settings, interior design magazines, and curated Pinterest boards to craft a form that elevated everything around it. In parallel, the copy team translated features into experience-led language, focusing on how the product feels rather than how it functions. Product development partnered with a trusted factory that had delivered similar products before, helping bring the new fire pit concept to life with confidence and precision.

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+295

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+100%

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50.5 dolor sits

+70%

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At launch, the product was introduced across retail platforms, accompanied by lifestyle imagery produced by the design and production teams, which drove over 50% higher engagement and contributed to a 30% increase in sales. Reviews quickly followed, averaging above 4.5 stars on Walmart. Since then, the fire pit has developed a habit of selling out season after season, and is one of our mostly highly-recommended products.